Bud Light NEXT said it will be opening a lounge on the EVO site that will allow attendees to try and learn more about the Bud Light NEXT beverage line. These beers are marketed as carbon-neutral, calorie-free “eco-beers” that are pushing the industry in a positive direction without compromising on flavor or price.
A standout aspect of the Bud Light NEXT x EVO partnership is the increased validity of the Fighting Game Community (FGC) and space in global sports. A prominent partner like Bud Light will shine the spotlight on the tournament, bringing new fans and loyal fans to the popular sports scene.
Image credit: Bud Light, EVO